So, you dedicate resources to build something that is going to be the tool that people wanted to use two years ago? Good luck selling that idea to a VC firm. What features could you offer that aren’t present in ESS today? You’d have to spend 18-24 months to even build something comparable to what is present in the software today. IBWave and AirMagnet are fighting near the top so you don’t have a way to break in beside them. NetSpot gives their tool away so you can’t really win on price. Without a gap to exploit there is no room for growth. You tend to see this in markets where someone has a clear advantage. When you look at all the offerings out there, no one is really rushing to build a bigger, better survey tool. So, if the only really competitor that’s up-and-coming to Ekahau right now is IBWave, does that mean this is a market ripe for disruption? I don’t think that’s the case either. How long did AirMagnet flounder under Fluke and still retain the title of “the best” back in the early 2010s? Here Comes A Challenger If there was zero development done on the platform for the next two years it would still be one of the best enterprise site survey tools on the market. Ekahau has a top-notch offering that works just great today. And speaking to the above tweets from Drew, are they really in danger of losing their customer base after just 12 months? Honestly? I don’t think so. So, Ekahau really is the 800lb gorilla of the site survey market. And as for NetSpot, they don’t check enough boxes for real site survey to even really be a strong contender In the enterprise. I rarely hear TamoGraph Site Survey brought up in conversation. IBWave is coming up fast but they’re still not quite ready to go head-to-head in the same large enterprise space. What other product out there has the marketshare and mindshare they enjoy? AirMagnet is the former king of the hill but the future for that tool is still in flux with all of the recent movement of the tool between Netscout and now with NetAlly. ![]() With no exaggeration, they are on top and clearly head and shoulders above the rest. Let’s think about where Ekahau is with regards to the wireless site survey market right now. That last tweet is where I really want to focus this post. Is anyone else in a position to surpass them in a year? Who else is close right now to challenge? Does the product not stand on it’s own today? And would it regress in a year (bug fixes aside)Ģ.
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